As we have noted repeatedly on this site, arbitration is not about making sure you can speedily resolve a dispute you may have with a corporation, but about making sure that you stand entirely alone in pursuing a claim against a well-heeled company.  The corporate bet is that you will not have the energy, the resources, or the time to pursue your claim. But as acknowledged by the very law firm that pioneered the arbitration assault on consumers, Consumers Count threatens to upset that paradigm. 

According to the purveyors of arbitration, “[t]he attempted use of mass arbitration to destroy consumer arbitration does a great disservice to consumers who stand to benefit from the efficiencies and economies inherent in the arbitral process.” Do you get that? Those that have forced arbitration upon us are deeply concerned that consumers may actually go ahead and use arbitration. More to the point, they understand that if consumers do so in a way that creates some economy of scale for consumers, mass arbitrations may actually destroy consumer arbitration. 

We could not ask for a better advertisement on the importance and potential power of Consumers Count.